Counting Economy： High-quality Development, Solidly Advancing China’s Economy, Good Start and Enhanced Kinetic Energy.

Cctv newsA number of economic data released recently show that China’s economy has made a good start, positive factors have increased, kinetic energy has been continuously enhanced, social expectations have improved, and high-quality development has been solidly promoted, laying a solid foundation for achieving the annual goal.

[A number of measures have been taken to consolidate and enhance the economic recovery.】

According to the latest data from the National Development and Reform Commission, in the first quarter of this year, the economies of Beijing-Tianjin-Hebei, Yangtze River Delta and Guangdong-Hong Kong-Macao Greater Bay Area grew rapidly; The transformation and upgrading of industries in the central and western regions have been accelerated; A number of major projects in Northeast China were accelerated, and investment in fixed assets increased by 9.6%, 5.1 percentage points faster than the national average growth rate.

Employment income continued to improve. In the first quarter, 3.03 million new jobs were created in cities and towns nationwide, an increase of 60,000 over the same period last year.

The person in charge of the National Development and Reform Commission said that in the next step, the state will step up efforts to improve the system, formulate guidelines for building a national unified market standard, and at the same time, step up efforts to break down obstacles, build a long-term mechanism for problem reporting, verification, rectification and notification, and carry out in-depth special rectification of outstanding problems such as market segmentation and local protection in key areas to promote the construction of a national unified market. In addition, it will also promote the optimization and upgrading of the new energy vehicle industry, and continue to expand the market scale through actions such as car trade-in and new energy vehicles going to the countryside, accelerate the construction of a high-quality charging infrastructure system, meet people’s consumption demand for new energy vehicles, and share development results with global enterprises.

China’s service trade grew rapidly in the first quarter.】

According to the data released by the Ministry of Commerce, in the first quarter of 2024, China’s service import and export totaled 1,816.74 billion yuan, a year-on-year increase of 14.7%.

In the first quarter, travel services continued to maintain rapid growth, with the import and export of travel services reaching 480.08 billion yuan, an increase of 42.2%, making it the largest field of service trade. The import and export of knowledge-intensive services was 733.26 billion yuan, an increase of 5.6%. Among them, the areas where the export of knowledge-intensive services grows rapidly include intellectual property royalties, personal culture and entertainment services; The areas where the import of knowledge-intensive services grew rapidly were personal culture and entertainment services, with an increase of 66%.

[In the first quarter, loans supported science and technology enterprises.】

According to the statistical report on loan investment released by the People’s Bank of China on April 30th, in the first quarter, loans in Pratt & Whitney, Green and other fields increased rapidly, and loans supported science and technology enterprises with great efforts.

The data shows that at the end of the first quarter, the balance of Pratt & Whitney small and micro loans was 33.41 trillion yuan, a year-on-year increase of 20.3%. Among them, the balance of farmers’ production and operation loans, the balance of student loans and the balance of national poverty alleviation loans all maintained double-digit growth.

Green loans maintained rapid growth. At the end of the first quarter, the balance of green loans in local and foreign currencies was 33.77 trillion yuan, up 35.1% year-on-year, and increased by 3.7 trillion yuan in the first quarter, with a quarterly increase reaching a record high.

Loans support science and technology enterprises. At the end of the first quarter, 2,217,300 small and medium-sized science and technology enterprises received loan support, with a loan rate of 347.9%, 1.1 percentage points higher than that at the end of last year. Among them, the balance of local and foreign currency loans of technology-based SMEs increased by 20.4% year-on-year, which was 11.2 percentage points higher than the growth rate of various loans in the same period.

In the first quarter, China’s software business revenue increased by 11.9% year-on-year.】

The reporter learned from the Ministry of Industry and Information Technology that in the first quarter of 2024, China’s software and information technology service industries operated well, with business income of 2,802 billion yuan, up 11.9% year-on-year, and the growth rate of total profits increased slightly. Revenue from information technology services such as "cloud computing" and big data maintained rapid growth.

["May 1" holiday travel market is hot.　Centralized release of consumer demand】

In 2024, the trend of "hot spots" and "not cold in off-season" in the domestic cultural tourism market is more distinct, with characteristic destinations "out of the circle" one after another, and tourism consumption scenes are rich and colorful. During the "May 1" holiday in 2024, various localities actively launched many high-quality activities that attracted popularity and deeply integrated cultural tourism. A series of trendy gameplay promoted the centralized release of consumer demand and enriched the holiday experience of tourists.

The popularity of domestic travel bookings has greatly exceeded the same period in 2019.

According to the platform data, during the "May 1" holiday in 2024, the popularity of domestic travel booking greatly exceeded that of the same period in 2019, and both the per capita booking volume and the per capita booking amount increased.

Cities such as Chongqing and Hangzhou in the north are popular destinations for travel

From the perspective of travel destinations, Beijing, Shanghai, Chongqing, Hangzhou, Chengdu and other cities are popular, driving the related traffic and hotel orders to rise.

It is estimated that the average daily flow will exceed 270 million people across regions.

The Ministry of Transport estimates that during the May 1 holiday, the average daily cross-regional mobility of the whole society will reach more than 270 million people. The heat map of 12306 train ticket pre-sale shows that there are more net outflows in central cities such as Beishangguangshen, Wuhan and Zhengzhou, and the net inflows of passengers in Luoyang, Chaozhou, Dali, Fuyang and Handan are larger.

Tourism demand focuses on cost performance and leisure relaxation.

During the May Day holiday in 2024, in addition to the traditional famous scenic spots in first-tier cities, many people traveled from central cities to small and medium-sized cities. More and more small towns have released new kinetic energy of cultural tourism consumption, indicating that tourism consumption demand is concentrated on cost performance and leisure relaxation.

Ticket orders for county scenic spots increased substantially year-on-year.

The data shows that during this holiday, hotel bookings in the county market increased by 68% year-on-year, and ticket orders in scenic spots increased by 151% year-on-year. Pingtan, Fujian, Yangshuo, Guangxi and Anji, Zhejiang are popular county tourist destinations. In the past two weeks, the search popularity of Zhengding Night Market has increased 13 times from the previous month.

"Taste bud tour" and "travel pat tour" lead the new trend

There are still many small and medium-sized cities like Zhengding that focus on "taste bud tour" and "shopping and eating tour". The data shows that the bookings of Tianshui, Zibo, Liuzhou, Chaozhou and other cities featuring food have increased significantly. While satisfying the taste buds, more and more tourists will integrate the travel photography represented by "Hanfu Experience" into holiday leisure. Since April, the search volume of "Hanfu Cosmetics" has increased by 136% compared with 2023.

The resonance between cultural consumption and tourism demand is more obvious.

During the May Day holiday in 2024, the proportion of travel orders after 00 reached 31%. "Traveling with music" has become a new trend for young people to travel, and the number of hotel reservations around concerts and music festivals has doubled compared with 2023.

Many scenic spots regard the study tour as a tourist highlight. Dunhuang Yangguan Scenic Area excavates the history and culture of Yangguan, allowing visitors to experience the entry ceremony, setting off bonfires, patrolling military camps and other projects in an immersive way. In Xi ‘an, Shaanxi Province, Chang ‘an Twelve o’clock Block upgraded its new gameplay on May 1, 2024, and skillfully integrated new technologies such as holographic projection, dynamic images and intelligent interaction into tang style theme scenes and performing arts.

Iterative Tourism Supply Promotes Service Industry to Improve Quality and Expand Capacity

According to industry insiders, in the face of changes in tourism demand, tourism supply is rapidly iterating, the cultural tourism market is developing towards popularization, diversification and quality, and the resonance between cultural consumption and tourism demand is more obvious. A series of trendy games have promoted the centralized release of consumer demand, which not only enriched the travel experience of tourists, but also boosted the expansion and upgrading of service industries in various places.